Duties and Responsibilities:

• Strategy & Planning: Develop and execute a robust B2B marketing strategy to acquire and retain corporate customers. This includes market research, competitive analysis, and identifying new business opportunities.

• Lead Generation: Oversee all lead generation activities, including digital marketing campaigns, content marketing, and targeted outreach to key corporate accounts. 

• Sales Enablement: Collaborate closely with the sales team to create marketing materials and campaigns that support their efforts in closing deals and onboarding new customers.

• Digital Marketing: Manage and optimize all digital marketing channels (SEO, SEM, social media, email marketing) to maximize reach and engagement with our target audience.

• Content Creation: Lead the creation of high-value content, such as white papers, case studies, webinars, and blog posts, that positions our company as a thought leader in the IT and consultancy sectors.

• Event & Partnership Management: Plan and execute industry events, conferences, and webinars to network with potential clients and strengthen brand visibility.

• Budget Management: Manage the marketing budget effectively to ensure a high return on investment (ROI).

• Team Leadership: Mentor and guide a team of marketing professionals to achieve department goals and foster a collaborative environment.

Job Requirements

Requirements:

• Bachelors' / Masters' degree in Marketing Management, Business Administration, Information Technology, or a related field. 

• A minimum of 7 - 10 years of professional marketing experience, with at least 5-7  years in a B2B marketing management role, preferably within the IT or consultancy sectors.

• Demonstrable experience in selling software and technology-related services. An understanding of the sales process and a track record of supporting sales teams in closing deals.

• Strong knowledge of technology trends, software solutions (SaaS, enterprise software), and the IT consultancy landscape.

• Excellent leadership, communication, and interpersonal skills. The ability to inspire a team and collaborate effectively with cross-functional departments.

• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.

Skills:

• Extensive knowledge of digital marketing tools and platforms (e.g., Google Analytics, HubSpot, Salesforce).

• Strong analytical skills with the ability to interpret data and make data-driven decisions.

• Excellent communication and interpersonal skills for collaborating with sales, product, and leadership teams.

• Proficiency in creating compelling marketing content and presentations.

How To Apply

Candidates who fulfill the above requirements can submit their application through the google form link: THIS LINK